DTC Fashion & E-Commerce
Client: Apex Apparel
Scaling Apex Apparel from $1.2M to $8.5M ARR
ROAS Scale
4.8x
CAC Reduction
-54%
Annual Run-Rate
$8.5M
The Bottleneck & Challenge
Where Growth Was Stalling
Apex struggled with rising Meta CPAs ($82 CAC) and plateaued organic engagement.
The Strategic Pivot
Our Tailored Growth Architecture
Restructured ad accounts into high-velocity vertical reel testing engine.
TikTok creator whitelisting, custom conversion landing pages, and automated retargeting.
The Commercial Impact
Measurable Bottom-Line Transformation
CAC reduced by 54% to $38, blended ROAS surged to 4.8x, $8.5M run-rate achieved.
β
SEOX completely transformed our acquisition economics. World-class team.
Leadership Team • Apex Apparel
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