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DTC Fashion & E-Commerce Client: Apex Apparel

Scaling Apex Apparel from $1.2M to $8.5M ARR

ROAS Scale
4.8x
CAC Reduction
-54%
Annual Run-Rate
$8.5M
Apex Apparel - Scaling Apex Apparel from $1.2M to $8.5M ARR Growth Case Study
The Bottleneck & Challenge

Where Growth Was Stalling

Apex struggled with rising Meta CPAs ($82 CAC) and plateaued organic engagement.
The Strategic Pivot

Our Tailored Growth Architecture

Restructured ad accounts into high-velocity vertical reel testing engine.

TikTok creator whitelisting, custom conversion landing pages, and automated retargeting.

The Commercial Impact

Measurable Bottom-Line Transformation

CAC reduced by 54% to $38, blended ROAS surged to 4.8x, $8.5M run-rate achieved.
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SEOX completely transformed our acquisition economics. World-class team.
Leadership Team • Apex Apparel

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